Now You’re Talking… Click Tracking by Crazy Egg
They may not know what you’re talking about, but now website owners can more easily know how you’re clicking about.
Crazy Egg is a monthly subscription service from ACS designed to help website designers tune pages toward better interaction. Subscription plans start at free and go up with site volume. The free service allows 5,000 visits per month for two web pages.
CSS + AJAX = Cool
The use of Web 2.0 technology allows users to easily visualize user activity using “overlays” that display click counts for each element on a page. Designers can then test multiple layouts to compare activity and promote features.
(screenshot: Activity Overlay Interface)
Users manage the service with a dashboard reporting interface.
(screenshot: Dashboard Interface)
Reporting Features
Activity can be monitored and pages adjusted based on tracking data.
(screenshot: List Reporting Interface)
Heat Map: The Killer App Feature
There are other products that offer overlays, but Crazy Egg’s Heat Map feature seems to be getting rave reviews.
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(screenshot: Heat Map)
Brighter areas of the display indicate more activity – white hot is good!
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Performance Problems
Because the service is so new, their site appeared overloaded, and I was unable to begin testing. They have a cute “our site is down” image that comes up with server errors (see image to the right).
Fortunately, several sites have already performed good initial reviews (the screenshots are from the Solution Watch and Devlounge reviews):
EDIT: Testing is underway and the SW and Devlounge screenshots have been replaced with VibeTalk screenshots
- Solution Watch: Crazy Egg Launched – Visualize Visitor Clicks
This is an excellent review using the Solution Watch website - Bloghelper: Crazy Egg = Click Tracking + Heat Maps for Your Blog
Another excellent review with comparison to several competitors in the space - Devlounge: A Sneak Preview at Crazyegg!
Tested in July on the Devlounge site - Techcrunch: See What Your Website Visitors Are Doing With Crazy Egg
An older entry based on a beta release of the product
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Screenshots updated to show real data for the VibeTalk website. Testing web analyitics services has proven quite useful and I will post a full review of Google, Crazy Egg and LogMyBlog shortly…
Joe - August 24, 2006 at 5:39 pm
[...] We took a first look at Crazy Egg last week as they rolled out their offering. The service provides an easy-to-use overlay that shows click counts or a “heatmap” on top of your actual web page. Subscription plans start at free and go up to $99 per month with site volume. The free service allows 5,000 visits per month for two web pages. [...]
» Crazy Egg: Not All It’s Cracked Up To Be VibeTalk: When it comes to your mood, timing is everything… - September 2, 2006 at 5:07 pm
Is it better than Google Analytics?
Alex - October 15, 2006 at 8:12 pm
I wouldn’t say it’s better than Google Analytics, by any stretch, but the heatmap feature is better than GA screen overlay, for sure.
It really depends on the depth you want. More detailed reports typically means more setup and lots of reading…
:gulp_ee:
As I work on part III of the If-Modified-Since series, I’ve become quite attached to yet another product called Sawmill by Flowerfire.
Joe - October 16, 2006 at 2:54 pm