Now You’re Talking… Click Tracking by Crazy Egg
August 22, 2006 § 4 Comments
They may not know what you’re talking about, but now website owners can more easily know how you’re clicking about.
Crazy Egg is a monthly subscription service from ACS designed to help website designers tune pages toward better interaction. Subscription plans start at free and go up with site volume. The free service allows 5,000 visits per month for two web pages.
CSS + AJAX = Cool
The use of Web 2.0 technology allows users to easily visualize user activity using “overlays” that display click counts for each element on a page. Designers can then test multiple layouts to compare activity and promote features.
Activity can be monitored and pages adjusted based on tracking data.
Heat Map: The Killer App Feature
There are other products that offer overlays, but Crazy Egg’s Heat Map feature seems to be getting rave reviews.
(screenshot: Heat Map)
Brighter areas of the display indicate more activity – white hot is good!
Because the service is so new, their site appeared overloaded, and I was unable to begin testing. They have a cute “our site is down” image that comes up with server errors (see image to the right).
Fortunately, several sites have already performed good initial reviews (the screenshots are from the Solution Watch and Devlounge reviews):
EDIT: Testing is underway and the SW and Devlounge screenshots have been replaced with VibeTalk screenshots
- Solution Watch: Crazy Egg Launched – Visualize Visitor Clicks
This is an excellent review using the Solution Watch website
- Bloghelper: Crazy Egg = Click Tracking + Heat Maps for Your Blog
Another excellent review with comparison to several competitors in the space
- Devlounge: A Sneak Preview at Crazyegg!
Tested in July on the Devlounge site
- Techcrunch: See What Your Website Visitors Are Doing With Crazy Egg
An older entry based on a beta release of the product